Cross Channel Marketing Campaigns | Finance & Technology Industry

Sage One

Sage One
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The Challenge

As a new player in the cloud based accounting software market, Sage One had tasked Brightlabs to introduce them to the Australian market.

The Solution

Integrated campaigns targeting small business owners and accountants. Working with Sage's Global Creative Agency, the deliverables included strategy, creative, digital marketing, transit and outdoor advertising, experiential and guerrilla activations.

The Outcome

A vibrant, tongue in cheek and standout approach, differentiating Sage One from the other contenders in the marketplace.

Cross Channel Marketing

Cross Channel Marketing