United Fasteners

Taking Australia's largest industrial supplies company online.

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How we help

Digital strategy
UI/UX design
Customer journeys
Systems architecture
ERP and systems integration
Content management
E-Commerce platform
Infrastructure and hosting
Search engine optimisation

See the work ⟶

The Brief

United Fasteners, a leading distributor of fasteners, fixings and industrial supplies in Australia, with a product inventory of over 75,000 items, wanted to undergo a complete digital transformation to enhance their customer service and maintain customer loyalty.

The Solution

Bright Labs created a scalable and feature-rich B2B ecommerce platform and customer portal integrated with Epicor and supported by Google Cloud Platform to enable self-service for customers. The website features include:

  • Self-service quotation and ordering
  • Real-time inventory tracking and management
  • Custom pricing and parts for each customer
  • Full order, backorder, account, return and shipping management
  • Customer and product management

Bright Labs also completed custom design work to give the website a cohesive look and express the United Fasteners brand.

The Outcome

United Fasteners underwent a comprehensive digital transformation with a user-friendly platform, real-time ordering, and custom design work. Within months of the redesign, the United Fasteners website's traffic nearly doubled.

1 UF iMacs

2 UF Mobile

3 UF MacBookPro

4 UF MacBookPro

5 UF MacBookPro

5B UF IPad

6 UF Mob Tab

7 UF Icons

8 UF Pages

9 UF Tablet

10 UF Cart

Epicor ERP
Live product, pricing, inventory
200% +
Increase in six months of go-live
Ordering and account management
Webby Awards
The Communicator Awards