Branding & Art Direction | Sage X3

Sage X3

The Challenge

To position this ERP software as the next generation solution to business management for the Enterprise.

The Solution

A new tagline, sector-specific imagery, and inclusive copy to promote the efficiency of the product in complex environments.

The Outcome

A brand campaign that builds awareness, encouraging existing customers to upgrade, and enticed new Enterprise customers.

Branding and art direction

Branding and art direction