Fundraising Campaign Solutions | Vinnies

Vinnies Winter Appeal

The Challenge

To further develop and digitize the fundraising campaign concept, taking it from static visuals and engaging donors on any online device.

The Solution

Animation and imagery to engage the audience to tell a story, with clear calls-to-action for donations.

The Outcome

An emotive and genuine story that communicates several of the Vinnies values which increases fundraising opportunities and increases donations.

Campaign development and implementation

Campaign development and implementation

Increasing conversions through interactive storytelling

Increasing conversions through interactive storytelling